{"id":985,"date":"2025-12-01T20:32:49","date_gmt":"2025-12-01T20:32:49","guid":{"rendered":"https:\/\/zerkom.de\/gesetzgebung\/"},"modified":"2026-05-29T08:25:25","modified_gmt":"2026-05-29T08:25:25","slug":"gesetzgebung","status":"publish","type":"page","link":"https:\/\/zerkom.de\/en\/gesetzgebung\/","title":{"rendered":"Gesetzgebung"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-page\" data-elementor-id=\"985\" class=\"elementor elementor-985 elementor-69\" data-elementor-post-type=\"page\">\n\t\t\t\t<div class=\"elementor-element elementor-element-b219390 e-con-full e-flex e-con e-parent\" data-id=\"b219390\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-2324783 elementor-widget elementor-widget-html\" data-id=\"2324783\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"html.default\">\n\t\t\t\t\t<!DOCTYPE html>\r\n<html lang=\"en\" style=\"scroll-behavior: smooth;\">\r\n<head>\r\n    <meta charset=\"UTF-8\">\r\n    <meta name=\"viewport\" content=\"width=device-width, initial-scale=1.0\">\r\n    <title>Legislation & EmpCo Directive | ZERKOM\u00ae<\/title>\r\n    <!-- \r\n       DSGVO FIX: \r\n       Die externen Google-Links wurden hier entfernt. \r\n       Das behebt den Fehler, den OMGF auf der \/gesetzgebung\/ Seite gefunden hat.\r\n    -->\r\n    <style>\r\n        \/* VORSCHAU-HELFER *\/\r\n        body {\r\n            margin: 0;\r\n            padding: 0;\r\n            background-color: #ffffff;\r\n        }\r\n    <\/style>\r\n<\/head>\r\n<body style=\"margin:0; padding:0; background-color: #ffffff;\">\r\n\r\n<!-- WICHTIG: Dieser Wrapper enth\u00e4lt alle Styles. In Elementor wird oft nur dieser Teil gerendert. -->\r\n<div class=\"zk-modern-page\">\r\n\r\n  <style>\r\n    \/* =========================================\r\n       STYLES (Modern & Animated)\r\n       ========================================= *\/\r\n    .zk-modern-page {\r\n      \/* CI COLORS *\/\r\n      --zk-lime-50: #f7fee7;\r\n      --zk-lime-100: #ecfccb;\r\n      --zk-lime-400: #a3e635;\r\n      --zk-lime-500: #84cc16; \r\n      --zk-lime-600: #65a30d;\r\n      \r\n      --zk-slate-50: #f8fafc;\r\n      --zk-slate-100: #f1f5f9;\r\n      --zk-slate-200: #e2e8f0;\r\n      --zk-slate-300: #cbd5e1;\r\n      --zk-slate-600: #475569;\r\n      --zk-slate-800: #1e293b;\r\n      --zk-slate-900: #0f172a;\r\n      \r\n      --zk-shadow-sm: 0 1px 3px 0 rgb(0 0 0 \/ 0.1), 0 1px 2px -1px rgb(0 0 0 \/ 0.1);\r\n      --zk-shadow-md: 0 4px 6px -1px rgb(0 0 0 \/ 0.1), 0 2px 4px -2px rgb(0 0 0 \/ 0.1);\r\n      --zk-shadow-lg: 0 10px 15px -3px rgb(0 0 0 \/ 0.1), 0 4px 6px -4px rgb(0 0 0 \/ 0.1);\r\n\r\n      \/* DSGVO-Update: Nutzung von System-Schriftarten statt Google Fonts *\/\r\n      font-family: 'Inter', system-ui, -apple-system, \"Segoe UI\", Roboto, \"Helvetica Neue\", Arial, \"Noto Sans\", \"Liberation Sans\", sans-serif;\r\n      \r\n      line-height: 1.6;\r\n      color: #475569; \/* Fallback f\u00fcr var(--zk-slate-600) *\/\r\n      color: var(--zk-slate-600);\r\n      width: 100%;\r\n      box-sizing: border-box;\r\n      padding: 0;\r\n      background-color: #ffffff; \/* WICHTIG f\u00fcr Elementor *\/\r\n      overflow-x: hidden;\r\n      position: relative;\r\n    }\r\n\r\n    .zk-modern-page * { box-sizing: border-box; }\r\n    .zk-modern-page a { text-decoration: none; color: inherit; }\r\n\r\n    \/* Container *\/\r\n    .zk-container {\r\n        max-width: 1100px;\r\n        margin: 0 auto;\r\n        padding: 4rem 1.5rem;\r\n        position: relative;\r\n        z-index: 2;\r\n    }\r\n    @media (min-width: 768px) { .zk-container { padding: 6rem 2rem; } }\r\n\r\n    \/* --- ANIMATIONS (Scroll Trigger) --- *\/\r\n    .zk-anim-fade-up {\r\n        opacity: 0;\r\n        transform: translateY(30px);\r\n        transition: opacity 0.8s ease-out, transform 0.8s cubic-bezier(0.2, 0.8, 0.2, 1);\r\n    }\r\n    \/* Fallback: Falls JS nicht l\u00e4uft oder im Editor, zeige Elemente standardm\u00e4\u00dfig an *\/\r\n    .zk-anim-fade-up.is-visible {\r\n        opacity: 1;\r\n        transform: translateY(0);\r\n    }\r\n\r\n    \/* Staggered Delay Helpers *\/\r\n    .zk-delay-100 { transition-delay: 0.1s; }\r\n    .zk-delay-200 { transition-delay: 0.2s; }\r\n    .zk-delay-300 { transition-delay: 0.3s; }\r\n\r\n    \/* --- BACKGROUND ELEMENTS --- *\/\r\n    .zk-bg-gradient-top {\r\n        position: absolute;\r\n        top: 0; left: 0; right: 0;\r\n        height: 800px;\r\n        background: radial-gradient(circle at 70% -20%, #f7fee7 0%, transparent 60%);\r\n        z-index: 1;\r\n        pointer-events: none;\r\n    }\r\n    .zk-bg-gradient-mid {\r\n        position: absolute;\r\n        top: 50%; left: -20%;\r\n        width: 600px; height: 600px;\r\n        background: radial-gradient(circle, #f8fafc 0%, transparent 70%);\r\n        z-index: 1;\r\n        pointer-events: none;\r\n    }\r\n\r\n    \/* --- TYPOGRAPHY --- *\/\r\n    \/* Neue Dachzeile Style *\/\r\n    .zk-pre-headline {\r\n        color: var(--zk-lime-600);\r\n        font-weight: 700;\r\n        letter-spacing: 0.05em;\r\n        font-size: 1rem;\r\n        text-transform: uppercase;\r\n        display: block;\r\n        margin-bottom: 0.5rem;\r\n    }\r\n\r\n    .zk-h1 {\r\n        font-size: clamp(2rem, 4vw, 3rem); \/* Etwas kleiner als vorher *\/\r\n        font-weight: 800;\r\n        color: var(--zk-slate-900);\r\n        margin-bottom: 2rem;\r\n        line-height: 1.15;\r\n        letter-spacing: -0.02em;\r\n    }\r\n    \/* Gradient Text Highlight *\/\r\n    .zk-highlight-text {\r\n        background: linear-gradient(120deg, var(--zk-lime-600), var(--zk-lime-400));\r\n        -webkit-background-clip: text;\r\n        -webkit-text-fill-color: transparent;\r\n        display: inline-block;\r\n        \/* Fallback f\u00fcr Browser die text-fill nicht k\u00f6nnen *\/\r\n        color: var(--zk-lime-600); \r\n    }\r\n    @supports (-webkit-background-clip: text) {\r\n        .zk-highlight-text { color: transparent; }\r\n    }\r\n\r\n\r\n    .zk-h2 {\r\n        font-size: clamp(1.5rem, 4vw, 2rem);\r\n        font-weight: 700;\r\n        color: var(--zk-slate-900);\r\n        margin-top: 4rem;\r\n        margin-bottom: 1.5rem;\r\n        display: flex; align-items: center; gap: 0.8rem;\r\n    }\r\n    \r\n    .zk-h3 {\r\n        font-size: 1.1rem;\r\n        font-weight: 700;\r\n        text-transform: uppercase;\r\n        letter-spacing: 0.05em;\r\n        color: var(--zk-slate-500);\r\n        margin-top: 2.5rem;\r\n        margin-bottom: 1.5rem;\r\n        display: block;\r\n    }\r\n\r\n    .zk-text {\r\n        font-size: 1.05rem;\r\n        color: var(--zk-slate-600);\r\n        margin-bottom: 1.5rem;\r\n        max-width: 800px;\r\n    }\r\n    \r\n    \/* --- CARDS & GRIDS --- *\/\r\n    \r\n    \/* Grid Layout for Lists *\/\r\n    .zk-card-grid {\r\n        display: grid;\r\n        grid-template-columns: 1fr;\r\n        gap: 1.5rem;\r\n        margin: 2rem 0;\r\n    }\r\n    @media (min-width: 768px) {\r\n        .zk-card-grid { grid-template-columns: 1fr 1fr; }\r\n    }\r\n\r\n    \/* Card Item Style *\/\r\n    .zk-card-item {\r\n        background: white;\r\n        border: 1px solid var(--zk-slate-200);\r\n        border-radius: 1rem;\r\n        padding: 1.5rem;\r\n        transition: all 0.3s cubic-bezier(0.25, 0.8, 0.25, 1);\r\n        position: relative;\r\n        overflow: hidden;\r\n        height: 100%; \/* Gleich hoch *\/\r\n        box-shadow: var(--zk-shadow-sm);\r\n    }\r\n\r\n    .zk-card-item:hover {\r\n        transform: translateY(-5px);\r\n        box-shadow: var(--zk-shadow-lg);\r\n        border-color: var(--zk-lime-400);\r\n    }\r\n\r\n    .zk-card-item strong {\r\n        display: block;\r\n        color: var(--zk-slate-900);\r\n        font-size: 1.1rem;\r\n        margin-bottom: 0.5rem;\r\n    }\r\n    \r\n    .zk-icon-wrapper {\r\n        width: 40px; height: 40px;\r\n        background: var(--zk-lime-50);\r\n        color: var(--zk-lime-600);\r\n        border-radius: 50%;\r\n        display: flex; align-items: center; justify-content: center;\r\n        margin-bottom: 1rem;\r\n        transition: transform 0.3s ease;\r\n    }\r\n    .zk-card-item:hover .zk-icon-wrapper {\r\n        transform: scale(1.1) rotate(5deg);\r\n        background: var(--zk-lime-500);\r\n        color: white;\r\n    }\r\n\r\n    \/* Box Green (Modern Version) *\/\r\n    .zk-highlight-box {\r\n        background: linear-gradient(135deg, var(--zk-lime-50) 0%, #ffffff 100%);\r\n        border: 1px solid var(--zk-lime-200);\r\n        border-left: 6px solid var(--zk-lime-500);\r\n        padding: 2.5rem;\r\n        border-radius: 1rem;\r\n        margin: 3rem 0;\r\n        box-shadow: var(--zk-shadow-md);\r\n        position: relative;\r\n    }\r\n    \r\n    \/* --- DIVIDER --- *\/\r\n    .zk-divider {\r\n        position: relative;\r\n        height: 1px;\r\n        background: var(--zk-slate-200);\r\n        margin: 6rem 0;\r\n        width: 100%;\r\n        overflow: visible;\r\n    }\r\n    .zk-divider::after {\r\n        content: 'HISTORY';\r\n        position: absolute;\r\n        top: 50%; left: 50%;\r\n        transform: translate(-50%, -50%);\r\n        background: white;\r\n        padding: 0 1rem;\r\n        color: var(--zk-slate-400);\r\n        font-size: 0.8rem;\r\n        font-weight: 700;\r\n        letter-spacing: 0.2em;\r\n    }\r\n\r\n    \/* --- BUTTONS (FIXED FOR ELEMENTOR) --- *\/\r\n    .zk-btn-area {\r\n        margin-top: 4rem;\r\n        text-align: center;\r\n    }\r\n    .zk-btn {\r\n        display: inline-flex; align-items: center; gap: 0.8rem;\r\n        \/* Explizite Farbe statt Variable f\u00fcr mehr Sicherheit *\/\r\n        background-color: #0f172a; \r\n        color: white !important;\r\n        padding: 1rem 2rem;\r\n        border-radius: 99px;\r\n        font-weight: 600;\r\n        transition: all 0.3s ease;\r\n        box-shadow: var(--zk-shadow-md);\r\n        line-height: 1.2;\r\n    }\r\n    .zk-btn:hover {\r\n        background-color: #84cc16; \/* Lime-500 *\/\r\n        transform: translateY(-3px);\r\n        box-shadow: var(--zk-shadow-lg);\r\n        color: white !important;\r\n    }\r\n    \/* FIX: SVG Gr\u00f6\u00dfe erzwingen *\/\r\n    .zk-btn svg { \r\n        width: 20px !important; \r\n        height: 20px !important; \r\n        min-width: 20px;\r\n        transition: transform 0.3s ease; \r\n        fill: none;\r\n    }\r\n    .zk-btn:hover svg { transform: translateX(3px); }\r\n\r\n  <\/style>\r\n\r\n  <div class=\"zk-bg-gradient-top\"><\/div>\r\n  <div class=\"zk-bg-gradient-mid\"><\/div>\r\n\r\n  <div class=\"zk-container\">\r\n\r\n    <!-- ============================================== -->\r\n    <!-- TEIL 1: NEUE GESETZGEBUNG (EmpCo - 2026)       -->\r\n    <!-- ============================================== -->\r\n    \r\n    <div class=\"zk-anim-fade-up\">\r\n        <!-- Update 2026 Tag -->\r\n        <span style=\"color: var(--zk-lime-600); font-weight: 700; letter-spacing: 0.1em; font-size: 0.85rem; background: var(--zk-lime-100); padding: 4px 8px; border-radius: 4px; display:inline-block; margin-bottom: 1rem;\">UPDATE 2026<\/span>\r\n        \r\n        <!-- Neue Aufteilung der \u00dcberschrift -->\r\n        <span class=\"zk-pre-headline\">New statutory market situation:<\/span>\r\n        <h1 class=\"zk-h1\">\r\n            The EmpCo Directive fully enters<br>\r\n            into force on<br>\r\n            <span class=\"zk-highlight-text\">27. September 2026<\/span>\r\n        <\/h1>\r\n        \r\n        <p class=\"zk-text\">\r\n            With the entry into force of the EU EmpCo Directive (Empowering Consumers for the Green Transition), the market for ecological product claims is changing fundamentally. From 27. September 2026, environmental and sustainability claims are strictly regulated.\r\n        <\/p>\r\n        <p class=\"zk-text\">\r\n            Claims such as \"compostable\", \"biodegradable\", \"environmentally friendly\" or \"CO\u2082-neutral\" may only be used in future if they are substantiated by independent, verifiable evidence.\r\n        <\/p>\r\n    <\/div>\r\n\r\n    <!-- CARDS: F\u00fcr Hersteller bedeutet das -->\r\n    <span class=\"zk-h3 zk-anim-fade-up zk-delay-100\">For manufacturers, this means:<\/span>\r\n    \r\n    <div class=\"zk-card-grid\">\r\n        <!-- Card 1 -->\r\n        <div class=\"zk-card-item zk-anim-fade-up zk-delay-100\">\r\n            <div class=\"zk-icon-wrapper\">\r\n                <svg width=\"20\" height=\"20\" viewBox=\"0 0 24 24\" fill=\"none\" stroke=\"currentColor\" stroke-width=\"2\" stroke-linecap=\"round\" stroke-linejoin=\"round\"><circle cx=\"12\" cy=\"12\" r=\"10\"\/><line x1=\"15\" y1=\"9\" x2=\"9\" y2=\"15\"\/><line x1=\"9\" y1=\"9\" x2=\"15\" y2=\"15\"\/><\/svg>\r\n            <\/div>\r\n            <strong>Prohibition of Self-Claims<\/strong>\r\n            Self-claims without verification are prohibited.\r\n        <\/div>\r\n        <!-- Card 2 -->\r\n        <div class=\"zk-card-item zk-anim-fade-up zk-delay-200\">\r\n             <div class=\"zk-icon-wrapper\">\r\n                <svg width=\"20\" height=\"20\" viewBox=\"0 0 24 24\" fill=\"none\" stroke=\"currentColor\" stroke-width=\"2\" stroke-linecap=\"round\" stroke-linejoin=\"round\"><path d=\"M12 22s8-4 8-10V5l-8-3-8 3v7c0 6 8 10 8 10z\"\/><\/svg>\r\n            <\/div>\r\n            <strong>Certification Requirement<\/strong>\r\n            Environmental logos and labels must be state-recognised or strictly certified.\r\n        <\/div>\r\n        <!-- Card 3 -->\r\n        <div class=\"zk-card-item zk-anim-fade-up zk-delay-100\">\r\n             <div class=\"zk-icon-wrapper\">\r\n                <svg width=\"20\" height=\"20\" viewBox=\"0 0 24 24\" fill=\"none\" stroke=\"currentColor\" stroke-width=\"2\" stroke-linecap=\"round\" stroke-linejoin=\"round\"><path d=\"M10.29 3.86L1.82 18a2 2 0 0 0 1.71 3h16.94a2 2 0 0 0 1.71-3L13.71 3.86a2 2 0 0 0-3.42 0z\"\/><line x1=\"12\" y1=\"9\" x2=\"12\" y2=\"13\"\/><line x1=\"12\" y1=\"17\" x2=\"12.01\" y2=\"17\"\/><\/svg>\r\n            <\/div>\r\n            <strong>Liability Risk<\/strong>\r\n            Missing evidence can lead to fines, warning letters and market bans.\r\n        <\/div>\r\n        <!-- Card 4 -->\r\n        <div class=\"zk-card-item zk-anim-fade-up zk-delay-200\">\r\n             <div class=\"zk-icon-wrapper\">\r\n                <svg width=\"20\" height=\"20\" viewBox=\"0 0 24 24\" fill=\"none\" stroke=\"currentColor\" stroke-width=\"2\" stroke-linecap=\"round\" stroke-linejoin=\"round\"><polyline points=\"9 11 12 14 22 4\"\/><path d=\"M21 12v7a2 2 0 0 1-2 2H5a2 2 0 0 1-2-2V5a2 2 0 0 1 2-2h11\"\/><\/svg>\r\n            <\/div>\r\n            <strong>Independent Bodies<\/strong>\r\n            Only independent certification bodies may confirm the authenticity of such claims.\r\n        <\/div>\r\n    <\/div>\r\n\r\n    <!-- Highlight Box -->\r\n    <div class=\"zk-highlight-box zk-anim-fade-up\">\r\n        <p class=\"zk-text\" style=\"font-size: 1.2rem; font-weight: 500; color: var(--zk-slate-900); margin:0;\">\r\n            This creates new market requirements \u2013 and at the same time a high risk for companies that wish to continue advertising with ecological claims.\r\n        <\/p>\r\n    <\/div>\r\n\r\n    <div class=\"zk-anim-fade-up\">\r\n        <h2 class=\"zk-h2\">Why ZERKOM\u00ae is crucial now<\/h2>\r\n        <p class=\"zk-text\">\r\n            ZERKOM\u00ae is the only state-recognised certification body in Germany and Europe that confirms the guarantee \"100 % compostable\" with an official, verified certification mark.\r\n            This type of certification alone fully meets the requirements of the new EmpCo Directive.\r\n        <\/p>\r\n    <\/div>\r\n\r\n    <span class=\"zk-h3 zk-anim-fade-up\">For manufacturers, this brings decisive advantages:<\/span>\r\n\r\n    <!-- Feature Grid (Advantages) -->\r\n    <div class=\"zk-card-grid\">\r\n        <div class=\"zk-card-item zk-anim-fade-up\">\r\n            <div class=\"zk-icon-wrapper\" style=\"background: #ecfccb; color: #4d7c0f;\">\r\n                <svg width=\"20\" height=\"20\" viewBox=\"0 0 24 24\" fill=\"none\" stroke=\"currentColor\" stroke-width=\"3\" stroke-linecap=\"round\" stroke-linejoin=\"round\"><polyline points=\"20 6 9 17 4 12\"><\/polyline><\/svg>\r\n            <\/div>\r\n            <strong>Legally secure claim \"100 % compostable\"<\/strong>\r\n            Only with ZERKOM\u00ae certification may this claim continue to be used publicly in future \u2013 in marketing, sales and product labelling.\r\n        <\/div>\r\n\r\n        <div class=\"zk-card-item zk-anim-fade-up zk-delay-100\">\r\n            <div class=\"zk-icon-wrapper\" style=\"background: #ecfccb; color: #4d7c0f;\">\r\n                <svg width=\"20\" height=\"20\" viewBox=\"0 0 24 24\" fill=\"none\" stroke=\"currentColor\" stroke-width=\"3\" stroke-linecap=\"round\" stroke-linejoin=\"round\"><polyline points=\"20 6 9 17 4 12\"><\/polyline><\/svg>\r\n            <\/div>\r\n            <strong>Protection against warning letters and market bans<\/strong>\r\n            Seals without independent verification or unsubstantiated self-claims will be prohibited in future. ZERKOM\u00ae prevents precisely this risk.\r\n        <\/div>\r\n\r\n        <div class=\"zk-card-item zk-anim-fade-up\">\r\n            <div class=\"zk-icon-wrapper\" style=\"background: #ecfccb; color: #4d7c0f;\">\r\n                <svg width=\"20\" height=\"20\" viewBox=\"0 0 24 24\" fill=\"none\" stroke=\"currentColor\" stroke-width=\"3\" stroke-linecap=\"round\" stroke-linejoin=\"round\"><polyline points=\"20 6 9 17 4 12\"><\/polyline><\/svg>\r\n            <\/div>\r\n            <strong>Official verification processes in accordance with EU requirements<\/strong>\r\n            Our certification not only confirms compostability, but also documents it in a legally compliant procedure that fully meets the EmpCo requirements.\r\n        <\/div>\r\n\r\n        <div class=\"zk-card-item zk-anim-fade-up zk-delay-100\">\r\n            <div class=\"zk-icon-wrapper\" style=\"background: #ecfccb; color: #4d7c0f;\">\r\n                <svg width=\"20\" height=\"20\" viewBox=\"0 0 24 24\" fill=\"none\" stroke=\"currentColor\" stroke-width=\"3\" stroke-linecap=\"round\" stroke-linejoin=\"round\"><polyline points=\"20 6 9 17 4 12\"><\/polyline><\/svg>\r\n            <\/div>\r\n            <strong>Competitive advantage from 2026<\/strong>\r\n            Manufacturers with the ZERKOM\u00ae seal can continue to advertise credibly and in compliance with the law even after the deadline \u2013 an advantage that remains clearly visible in the market.\r\n        <\/div>\r\n    <\/div>\r\n\r\n\r\n    <div class=\"zk-anim-fade-up\">\r\n        <h2 class=\"zk-h2\">ZERKOM\u00ae is the solution for the new legal framework<\/h2>\r\n        <p class=\"zk-text\">\r\n            The EmpCo Directive makes the market more transparent \u2013 and protects consumers from greenwashing.\r\n            For companies, however, it means: without certification, no environmental claims.\r\n        <\/p>\r\n        <div style=\"background: var(--zk-slate-50); padding: 1.5rem; border-radius: 1rem; border: 1px dashed var(--zk-slate-300);\">\r\n            <strong>With ZERKOM\u00ae, your product receives:<\/strong>\r\n            <ul style=\"margin: 0.5rem 0 0 1.2rem; padding:0; color: var(--zk-slate-600);\">\r\n                <li style=\"margin-bottom:0.5rem;\">a recognised, official verification seal,<\/li>\r\n                <li style=\"margin-bottom:0.5rem;\">a legally compliant certificate of proof,<\/li>\r\n                <li>and the permission to continue advertising with the claim \"100 % compostable\".<\/li>\r\n            <\/ul>\r\n        <\/div>\r\n    <\/div>\r\n\r\n\r\n    <!-- TRENNLINIE MIT LABEL -->\r\n    <div class=\"zk-divider\"><\/div>\r\n\r\n\r\n    <!-- ============================================== -->\r\n    <!-- TEIL 2: ALTE GESETZGEBUNG (2024)               -->\r\n    <!-- ============================================== -->\r\n\r\n    <div class=\"zk-anim-fade-up\">\r\n        <h1 class=\"zk-h1\" style=\"font-size: 2.5rem; color: var(--zk-slate-400);\">Retrospective:<br>Legal situation since 2024<\/h1>\r\n\r\n        <h2 class=\"zk-h2\">Market situation since 17.01.2024<\/h2>\r\n        <p class=\"zk-text\"><strong>EU law to restrict greenwashing<\/strong><\/p>\r\n        <p class=\"zk-text\">\r\n            With the entry into force of the new EU law to restrict greenwashing on 17. Januar 2024, the need for clearly recognisable warranty information and the introduction of a new label for guarantees that go beyond statutory warranties is prescribed.\r\n        <\/p>\r\n    <\/div>\r\n\r\n    <div class=\"zk-anim-fade-up\">\r\n        <h2 class=\"zk-h2\">ZERKOM\u00ae offers security<\/h2>\r\n        <p class=\"zk-text\">\r\n            The ZERKOM\u00ae sustainability seal in the form of a certification mark is unique and closes the protection gap for quality seals. While conventional quality seals merely represent a snapshot at the time of testing, ZERKOM\u00ae provides a permanent and legally binding guarantee or warranty for product properties.\r\n        <\/p>\r\n\r\n        <div class=\"zk-highlight-box\" style=\"border-left-color: var(--zk-slate-400); background: var(--zk-slate-50);\">\r\n            <p class=\"zk-text\" style=\"margin:0;\">\r\n                With the new directives, regulations and laws of recent years, a clear trend is emerging: plastic and greenwashing will be increasingly combated in future. Further, stricter laws will follow and pose an incalculable risk for affected companies and their operational as well as strategic planning.\r\n            <\/p>\r\n        <\/div>\r\n\r\n        <p class=\"zk-text\">\r\n            Questionable sustainability seals or greenwashing can permanently damage a company's image, lead to loss of customers as well as financial losses and even legal consequences.\r\n        <\/p>\r\n    <\/div>\r\n\r\n    <div class=\"zk-anim-fade-up\">\r\n        <h2 class=\"zk-h2\">Benefits of the ZERKOM\u00ae sustainability seal<\/h2>\r\n        <p class=\"zk-text\">\r\n            The ZERKOM\u00ae seal gives companies the opportunity to stand out from the competition with a genuine green sustainability seal and offers benefits for all stakeholders involved \u2013 from manufacturers and retailers to end consumers. This leads to positive media coverage, consumer approval and a positive image transfer from ZERKOM\u00ae's uncompromisingly green sustainability seal to the respective company.\r\n        <\/p>\r\n        <p class=\"zk-text\">\r\n            Consumers have security for the first time with a sustainability seal that legally bindingly guarantees product properties. As the only sustainability seal for 100% compostable products and packaging, ZERKOM\u00ae already complies with the new EU directives today and thus offers companies planning security for the coming years and laws.\r\n        <\/p>\r\n    <\/div>\r\n\r\n    <div class=\"zk-anim-fade-up\">\r\n        <h2 class=\"zk-h2\">The mark \"100% Compostable\" assumes the guarantee<\/h2>\r\n        <p class=\"zk-text\">\r\n            The Green Dot and the Green Button are already well known. Now there is also the mark \"100% Compostable\", made possible by the Trade Mark Law Modernisation Act, which entered into force on 14. Januar 2020. This law created a new category of marks with the \"certification mark\". Signs can now be registered with which a mark owner assumes the guarantee for certain properties of the goods and services of other providers.\r\n        <\/p>\r\n        <p class=\"zk-text\">\r\n            Unlike the origin function of an individual mark, the certification mark has a guarantee function. A certain neutrality of the certification mark owner is achieved by the fact that they may not themselves offer the goods and services for whose properties they assume the guarantee. Own quality seals, such as those used by some supermarket chains, cannot therefore be protected as certification marks. The certification mark owner must set out the exact rules for their mark in a statute.\r\n        <\/p>\r\n    <\/div>\r\n\r\n    <div class=\"zk-anim-fade-up\">\r\n        <h2 class=\"zk-h2\">Protection gap for quality seals closed<\/h2>\r\n        <p class=\"zk-text\">\r\n            Until now, even objective quality seals could only be protected as marks to a very limited extent. An individual mark is \u2013 put simply \u2013 the name of a product from a specific manufacturer. Quality seals, however, are applied to products from different manufacturers when they meet the required quality. They are therefore not marks in the conventional sense.\r\n        <\/p>\r\n        <p class=\"zk-text\">\r\n            Even when individual quality seals were registered as marks, they could not legally be used as such and were therefore not recognised by the courts. The certification mark thus closes a protection gap in the registration of such seals.\r\n        <\/p>\r\n        <p class=\"zk-text\">\r\n            The mark \"100% Compostable\" uses this new opportunity and offers companies and consumers security through a sustainability seal that legally bindingly guarantees product properties. As the only sustainability seal for 100% compostable products and packaging, ZERKOM\u00ae already complies with the new EU directives today and thus offers companies planning security for the coming years and laws.\r\n        <\/p>\r\n    <\/div>\r\n\r\n    <!-- Button Section -->\r\n    <div class=\"zk-btn-area zk-anim-fade-up\">\r\n        <a href=\"https:\/\/www.europarl.europa.eu\/news\/de\/press-room\/20240112IPR16772\/parlament-nimmt-verbot-von-grunfarberei-und-irrefuhrender-produktinformation-an\" target=\"_blank\" rel=\"noopener noreferrer\" class=\"zk-btn\">\r\n            European Parliament Press Release\r\n            <!-- External Link Icon -->\r\n            <svg fill=\"none\" stroke=\"currentColor\" stroke-width=\"2\" viewBox=\"0 0 24 24\" stroke-linecap=\"round\" stroke-linejoin=\"round\"><path d=\"M18 13v6a2 2 0 0 1-2 2H5a2 2 0 0 1-2-2V8a2 2 0 0 1 2-2h6\"\/><polyline points=\"15 3 21 3 21 9\"\/><line x1=\"10\" x2=\"21\" y1=\"14\" y2=\"3\"\/><\/svg>\r\n        <\/a>\r\n    <\/div>\r\n\r\n  <\/div> <!-- End Container -->\r\n\r\n<\/div>\r\n\r\n<!-- SCRIPT F\u00dcR ANIMATIONEN -->\r\n<script>\r\n    document.addEventListener(\"DOMContentLoaded\", function() {\r\n        \/\/ Fallback: Wenn Observer nicht unterst\u00fctzt wird oder zu langsam ist, alles anzeigen\r\n        const animatedElements = document.querySelectorAll('.zk-anim-fade-up');\r\n        \r\n        \/\/ Elementor Editor Check\r\n        const isElementorEditor = document.body.classList.contains('elementor-editor-active');\r\n        \r\n        if (isElementorEditor) {\r\n            animatedElements.forEach(el => el.classList.add('is-visible'));\r\n            return;\r\n        }\r\n\r\n        const observerOptions = {\r\n            root: null,\r\n            rootMargin: \"0px\",\r\n            threshold: 0.1\r\n        };\r\n\r\n        if ('IntersectionObserver' in window) {\r\n            const observer = new IntersectionObserver((entries, observer) => {\r\n                entries.forEach(entry => {\r\n                    if (entry.isIntersecting) {\r\n                        entry.target.classList.add(\"is-visible\");\r\n                        observer.unobserve(entry.target); \r\n                    }\r\n                });\r\n            }, observerOptions);\r\n            \r\n            animatedElements.forEach(el => observer.observe(el));\r\n        } else {\r\n            \/\/ Fallback f\u00fcr alte Browser\r\n            animatedElements.forEach(el => el.classList.add('is-visible'));\r\n        }\r\n    });\r\n<\/script>\r\n\r\n<\/body>\r\n<\/html>\r\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Legislation &#038; EmpCo Directive | ZERKOM\u00ae UPDATE 2026 New statutory market situation: The EmpCo Directive fully enters into force on 27. September 2026 With the entry into force of the EU EmpCo Directive (Empowering Consumers for the Green Transition), the market for ecological product claims is changing fundamentally. From 27. September 2026, environmental and sustainability [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"elementor_header_footer","meta":{"footnotes":""},"class_list":["post-985","page","type-page","status-publish","hentry"],"_hostinger_reach_plugin_has_subscription_block":false,"_hostinger_reach_plugin_is_elementor":false,"_links":{"self":[{"href":"https:\/\/zerkom.de\/en\/wp-json\/wp\/v2\/pages\/985","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/zerkom.de\/en\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/zerkom.de\/en\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/zerkom.de\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/zerkom.de\/en\/wp-json\/wp\/v2\/comments?post=985"}],"version-history":[{"count":7,"href":"https:\/\/zerkom.de\/en\/wp-json\/wp\/v2\/pages\/985\/revisions"}],"predecessor-version":[{"id":1680,"href":"https:\/\/zerkom.de\/en\/wp-json\/wp\/v2\/pages\/985\/revisions\/1680"}],"wp:attachment":[{"href":"https:\/\/zerkom.de\/en\/wp-json\/wp\/v2\/media?parent=985"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}